Moving from blogger to wordpress - Export and Import

Coming from Blogger?

Welcome, Blogger blogger (heh). We’re really glad you’ve decided join!
To get you back on the blogular path, we’ve put together this “Get Started Quick” guide. Let us pull your content over to, customize your new site, and start blogging again ASAP.

Import your content’s import tool has one simple way to transfer your content from Blogger:
Export your content from Blogger into an .xml file, then import the file to
The import transfers your posts and comments — including text, photos, videos, and other embedded files — but not your theme, custom domain, or personal settings. You’ll set those up on yourself (we’ll help).
Manually exporting from Blogger
When you’re logged in to Blogger, go to Settings → Other and click “export blog.” This generates an .xml file with all your blog’s content. Save it wherever you like to save stuff.
Manually importing to
To find the importer, log in to and then add /wp-admin to the end of your home page URL.
You’ll see admin options down the left sidebar. Second from the bottom is “Tools” — hover over that one, select “Import” from the menu that appears, and pick Blogger.
Click Choose File find the .xml file you just saved, and select it. Then, click Upload the file and import.
Note: If your export file from Blogger is larger than 15 MB, staff can assist you with the import. Just contact us for assistance!

Linking a domain to your new blog

If you have a custom domain name, use Domain Mapping to connect it to Domain mapping is a paid upgrade that costs $13.00 per domain, per year, and is a three-step process:
1.  Update your nameservers to point to
Right now, your domain is linked to Blogger, so you’ll need to update your domain’s nameservers — specifically,  the DNS settings. If you bought your domain from Blogger, log in to your GoogleApps account and find the “Advanced DNS Settings” console. Otherwise, we’ve got instructions for doing this with the most popular domain registrars.
Set your DNS to, and If you have trouble, your domain registrar can help.
2.  Add the Domain Mapping upgrade to your blog.
Navigate to the Domains page and select your site. Select Map it alongside the “Already own a domain?” option. Follow the instructions to add your domain.
Note: It may take a few hours for these changes to go live.
3.  Set your newly mapped domain as your blog’s primary address.
When the purchase is complete, head to the My Domains page, select the button next to the domain you just mapped to your blog, and click Update Primary Domain.
If you use an email address with your custom domain, there are a few more steps. First, you’ll need an email host, like Google Apps or Zoho Mail, and then you’ll need to create some custom DNS records — find detailed instructions here.
Note: The mapping cost is unrelated to the amount you pay your registrar to own the domain itself. You must continue renewing your domain with your registrar even after you map it to

Customize your blog

Pick a theme
A theme is a template for your site, like on Blogger. We have over 300 themes, with new options added weekly. Explore your options in our Theme Showcase, where you can sort themes by appearance and feature — minimalist themes, grid-based themes, themes for photographers, themes for wedding sites, three-column themes, you name it. You can also preview themes from Appearance → Themes in your dashboard.
The preview opens the Customizer, which lets you experiment with fonts, colors, and other theme options. Custom fonts and colors require the $30 Custom Design upgrade, as does the ability to edit CSS.
There are lots of things you can customize without an upgrade. Add a header or background, upload your logo, create a static home page — all with free features. Check out what these three bloggers did.
Add some widgets
Like on Blogger, widgets add more functions to your blog and let you pull in content from other online hangouts. has dozens of widgets — check out the full list. To add them, head to your Customizer and select Widgets. Select the area of your site you want to add the widget to, then Add a Widget.
Many widgets have configuration options, like “number of items to display” in the Recent Posts widget, while some will need or other information from you, like a link for your Flickr stream. Others, like text and image widgets, are free-for-alls. If you tweak a widget, be sure to Save & Publish to cement the changes.

Connect to other social networks

We’ve got a tool called Publicize that lets you automatically share new posts on FacebookGoogle+TwitterTumblrPath, and LinkedIn. Use the valuable minutes you save to get a head start on your next post, or to bake us some cookies (we like oatmeal raisin).
To enable it, head to Sharing and select your site. Select Connect next to the service you want to publish to.
Once you’ve enabled at least one service, you’ll see Publicize information when you write a new post in your dashboard. You can opt out from any of the services for a particular post, or include a custom message (the default is post title). Get all the details here.

Post some new stuff

On you can publish posts in a few ways — from, from a mobile app, or by email. (If you want the full monty on posts, pages, and uploading media, head to the tutorial.)
Posting from
When you’re logged in to your account, click the “New Post” button Screen Shot 2015-05-19 at 12.23.09 p on the top right of the toolbar.
This opens the Visual Editor, a robust tool for writing, inserting media, and configuring post-specific settings like Publicize. You’ll also have a Text Editor, if you prefer to write in HTML (here’s more on the difference).
You’ve also got a powerful Media Manager to upload, edit, and manage images, audio, and video files; click “Add Media” to open it. Drag and drop files from your desktop, edit images, collect them into galleries, and more.
Along with your post, add a title and some tags – tags group related posts together on your blog and in the Reader, which makes them easier to find.
When you’re ready, click Publish. You’ll see a confirmation appear at the top of your screen.
Posting from an app
There’s a WordPress app for just about every device. Pick your flavor, learn more, and download:
Install the appropriate app, and log in with your username and password. To post, tap on the “+” sign. You’ll be able to add a title and tags, upload photos from your library or take a new picture, preview, and publish your post.
Posting by email
To post by email, create a unique email address in When you email it, your subject line becomes the post title and the email text becomes the post content.
You can also add formatting and images to posts by email:
  • If your email client that supports HTML, your post will have as much of your formatting as possible (the Post by Email system will strip unnecessary HTML tags so that your post is displayed correctly). Most email clients support this.
  • To include photos or other images, attach them to the email. Multiple images will be displayed as a gallery. If you have the VideoPress upgrade, you can also send video clips.
If you post by email frequently, there are a variety of shortcodes you can include to further control your post — change your image gallery to a slideshow, edit your Publicize settings, delay publication, add tags, and more. Learn more about post-by-email shortcodes.

Engage with the community

When you become a part of, you’re getting two awesome services for the price of none: your blog, plus your Reader, which brings every blog together in one easy-to-search place. In the Reader, you can:
  1. Find great reads.
  2. Catch up with blogs you follow.
  3. Like, comment, and reblog posts you love.
Find great reads
For a jump start, our friend finder will check out your Google, Facebook, and Twitter contacts and spit out a list of blogs they write on To explore a bit more, check out our hand-picked content — Freshly Pressed are editors’ picks, while Recommended Blogs collects great blogs by topic.
To head into the unknown, use the tag list in the Reader to search for whatever you want.
You can also follow blogs — Blogger, Tumblr, whatever. Click the gear next to “Blogs I Follow,” and put in the URL of any site you want to keep up with.
Catch up with bloggers you follow
When you follow a blog, you can decide how you want to get new posts — they’ll all be collected in the “Blogs I Follow” tab, or you can get them via instant, daily, or monthly email. You might choose the instant email option for blogs your particularly love, or the daily email for a blog that posts multiple times a day. If you’re committed to inbox zero, you might opt for no email at all.
To change or update your email delivery settings globally, head to your Notification settings.
Comment, Like, or reblog posts you love
One of the best parts about blogging in a community is interacting and sharing with other bloggers. You can show your appreciation for a post with a Like, elaborate with a comment, and share your finds with your readers by reblogging.
Reblogging is a quick way to share posts published by other users while allowing the author to control their content. When you reblog a post, an excerpt shows up on your site along with a link to the original and any commentary you’ve added.
You can reblog from within the Reader or from an individual blog. When you’re logged in to, you’ll see a reblog option in the toolbar that’s at the top of your screen.

Apply to be a WordAds publisher

WordAds is’s in-house advertising network. If you become a WordAds publisher, we’ll place ads on your blog and share the revenue. Like other networks you may have used (BlogHer, FoodBuzz, etc), we handle all the negotiation, administration, and technical aspects.
Our WordAds team partners with major online advertisers like Google AdSense, and we’re always evaluating new ad partners. Working together, we develop high-quality ads that don’t detract from your site and bring in maximum revenue. We also optimize ads based on geography, which means ads that are more targeted for your readers (which increases payouts).
Any site that meets these three criteria is eligible for WordAds:
  1. It’s family-friendly – Would you be comfortable with a child or co-worker seeing the site?
  2. It has a custom domain – For example,
  3. It has meaningful traffic – Advertisers don’t pay to appear on sites with minimal views.
If you think you might want to be a part of WordAds, check out this Q&A with our Ads Team Lead, or visit

That’s it! We’ve cherry-picked the bits and pieces of wisdom most important for a smooth Blogger import here — there’s more to learn, but you can always visit the full get-started tutorial. Happy blogging!

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