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This 25-person startup just raised $9 million using these 9 slides

Vettery foundersVettery founders Brett Adcock and Adam Goldstein.Vettery
Vettery is a hiring-marketplace startup that helps match a job seeker with the best possible employer.
Last week, it raised $9 million in series-A funding led by Greycroft Partners and Raine Ventures.
Business Insider was able to obtain a copy of the actual slide deck that Vettery used to pitch to its investors.
The slide deck is notable for its brevity and conciseness, and should be worth a look for any startup seeking investment.
Take a look:

View As: One Page Slides


Vettery was founded in 2013. This slide deck was last updated in May 2016.

Vettery was founded in 2013. This slide deck was last updated in May 2016.
Vettery

The deck starts with Vettery's company vision — in one simple sentence.

The deck starts with Vettery's company vision — in one simple sentence.
Vettery

The next slide gives a more detailed overview of the business. Basically, Vettery is a marketplace for job seekers and employers. It also has an in-house "talent executive" who works through the whole job-searching process, making it easier for the candidate and employers.

The next slide gives a more detailed overview of the business. Basically, Vettery is a marketplace for job seekers and employers. It also has an in-house "talent executive" who works through the whole job-searching process, making it easier for the candidate and employers.
Vettery

"We decided to describe the problem through a user story. We told the story of how a hiring manager struggles to find talent, and how Vettery solves this problem," Vettery cofounder Adam Goldstein tells us.

"We decided to describe the problem through a user story. We told the story of how a hiring manager struggles to find talent, and how Vettery solves this problem," Vettery cofounder Adam Goldstein tells us.
Vettery

It immediately backs up the story with hard data, showing the traction it's seeing and validating its vision.

It immediately backs up the story with hard data, showing the traction it's seeing and validating its vision.
Vettery

And then it jumps straight into its financial numbers.

And then it jumps straight into its financial numbers.
Vettery

And explains that there's a huge market opportunity.

And explains that there's a huge market opportunity.
Vettery

It clearly shows who the competitors are and what the whole market landscape looks like.

It clearly shows who the competitors are and what the whole market landscape looks like.
Vettery

More numbers that show its fast growth. Investors love data and hard numbers. "Whatever direction you take in your pitch, you will need historical financials and projections and strong customer references," Goldstein says.

More numbers that show its fast growth. Investors love data and hard numbers. "Whatever direction you take in your pitch, you will need historical financials and projections and strong customer references," Goldstein says.
Vettery

More details around how Vettery's technology stands out from the rest and where it sees it in the future.

More details around how Vettery's technology stands out from the rest and where it sees it in the future.
Vettery

That's it!

That's it!
Vettery

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